top of page

Randomizer game

August 2017 - December 2017
Fictitious OSMOS Multimedia Limited training project.

This project was developed to gather traffic to a website application that could then be used to sell adverts for other firms to promote their products across social media networks. People prefer to cruise through Facebook, Instagram, Twitter, and other social media platforms during quarantine or even in their free time. This app will be marketed on the most popular social media sites. To attract clients who are bored, unable to make a decision, and require assistance in finding something random to do or making a decision.
During my digital marketing training with OSMOS Multimedia Limited in Mumbai, I worked on this project. I was instructed to make a prototype using a free web design program. I used Figma to create a Mid-Fi design for this. The design was then turned into a web application using Mobirise, and the website was hosted using MySQL. We can track visitors and develop marketing tactics by integrating our website with Google Analytics.

a1e1e905-c7ee-4afe-84f2-6952330d74cf_rw_1200.jfif

Page 1 and 2 of What do you want to do?

When a website's marketing is pushed over social media. They will be shown on the first page on the left. On this page, users can either manually enter items into the list or use the default, which generates one for you at random. Without client-side validation of email input containing alphanumeric and "@, and." symbols, the website will not allow users to proceed. Then, and only then, can a user click "GO!"

The server will analyze and randomly choose one option out of all using random data generator API. 
Note: All these white X boxes are promotions with a red overlay of hotshots.

Page 3 and 4 of What do you want to do?

The data is then presented on page 3 "you have to..." after being randomly selected by the server's API. "You earned an Amazon gift card" and "Scan to join and win additional rewards" are on page 3. 30 seconds after the result is created, a pop-up with the image "you won a $150 amazon gift card" appears on the page. Users will be directed to a new page where they must register or log in in order to continue playing and accessing the prizes.​​​​​​​

708156dc-4452-4f15-aac1-9ff25fa896ab_rw_1200.jfif
Page 4 is the basic sign-in or sign-up page to which users will be automatically sent if they hit the scan code or amazon gift card by accident. Users might think to access the gift or just continuing playing a new game if the next page says "keep playing."
Pain Points:
Keeping the target audience interested - This is a typical issue across all web applications. Because there is only one set of ideas, the audience will lose interest after a while. In such instances, we'll create new applications with a similar interface, publish them, and point them to our old domain. That is how traffic will continue to flow.
Competing with similar web applications - While there are many different sites accessible on the market to buy or sell the website with the greatest traffic, competition is the most difficult obstacle. In this scenario, one strategy to beat the competition is to keep up with or develop a trend by making the games more engaging for consumers to participate.
Retrospective:
This small project was used as part of our training program to test how well we could design and what new ideas we could bring to the table. One of my achievements at the time was being recognized for building a web application that increased traffic. In 2017, I built a website for a project that is no longer active. The goal of the project was to study and understand how the design team came up with fresh concepts to keep the audience engaged with the website/applications. I liked building the website with various tools and honing my design skills to produce something that meets the project's goals.
As we all know, with today's rapidly evolving technology, I need to stay current with current web applications and continue to improve the app to meet the needs of the users. The website will be sold to an E-business to begin their career after it reaches 5 million active audiences.

Other featured projects

1604285968319.jpg

in-House

in-House is a synthetic ESG proprietary platform that allows teams to provide 100% anonymous consensus feedback...

desktop.png
NightWatch.png

NightWatch

Night Watch is a UT student-run initiative that deploys two student patrol teams to provide escorts to places on the campuses...

0b6da283-52f9-45da-8679-afde8588fbb8_rw_600.jfif

© 2021 by Product Design Portfolio by Tapasya Cheulkar

bottom of page